CEO and Founder, Don Ladanyi, B.S.E., J.D., may have come up with something rather interesting when it comes to alleviating a common and sometimes life threatening side-effect of chemotherapy in cancer patients.
While dining at a popular east-side Japanese restaurant, Ladanyi noted that his hibachi food tasted much better using his girlfriend’s wooden chopsticks rather than his own metal fork. Thus, the seed of investigation and discovery was planted. After several weeks of intensive research, Ladanyi discovered that metal flatware physically reacts (not chemically) with food thus generating a plethora of aversive tasting “metallic” ions.
These ions are easily taste detectable by our taste buds which are, in fact, ion-receptors. Not a good thing for uncontaminated pure taste, Ladanyi reasoned. Then, there is the inherent “metallic taste” of the metal flatware itself that our taste buds must deal with. Again, Ladanyi knew that metal flatware is not a good thing for unadulterated, pure flavor. He rationalized that our minds must somehow be “ignoring” or “tolerating” these impure metallic tastes, but most likely along with other surrounding “good” tastes.
This realization of an easily overlooked taste problem obviously required a very unique solution. Undaunted by the challenge, Ladanyi set out on a six-year mission to develop a proprietary material as strong as metal but without any of the negative taste aspects of using everyday metal, or even common chemical-exuding plastic, flatware. Thus, TruFlavorWare virtually-indestructible material was born in August of 2009 and food suddenly became “ALIVE” with fantastic flavor, but… that was the easy part. Getting TruFlavorWare flatware designed, molded and to market was the hard part.
Without the aid of several philanthropic grants and an award-winning taste-test study using TruFlavorWare’s prototype spoons at a major Ivy League university, this realization would have been just another pipe dream, up in smoke. Partnering up with Fortune 500 product presenter, Donna Williams of Avon Lake, Ohio, Ladanyi was able to move forward with the help of Donna’s added inspiration and expertise in healthcare.
Sadly, more than fifty percent of the 1.5 million new individuals who enter chemotherapy each and every year, experience a rather nasty “metallic taste” in their mouth called dysgeusia in medical terminology. Because this condition causes a distorted taste in the mouth (http://www.metallic-taste.com), it can cause sufferers to refrain from eating and even possibly experience malnutrition.
And surprisingly, dysgeusia is not limited to a chemotherapy side-effect: unfortunately, dysgeusia can be brought on by illness, pregnancy, autism or certain medications, some sleep aids… and sometimes even smoking! Brain tumors, severe traumas to the head, and something as simple as migraine headaches can also bring on chronic dysgeusia symptoms. (http://www.dysgeusia.net).
In the case of cancer patients, this can be very problematic to the point of working against the treatment. Cancer patients tend to lose weight both because of their illness and the toxic chemotherapy treatments required to treat the cancer. When you add in the distorted and unpleasant metallic taste in the mouth, it can be much more difficult for cancer patients to consume the calories necessary to maintain adequate health. Maintaining proper nutrition is always important, but when you are fighting for your life in the face of cancer, it is even more important.
Because metal flatware can add to the metallic taste that characterizes this condition, TruFlavorWare utensils are a potential life-saver! TruFlavorWare is a revolutionary new product. These utensils have the substantial weight, feel, strength and durability of regular metal flatware, but they are completely metal free, and therefore, they provide an immeasurable benefit to sufferers of dysgeusia.
This is especially true in the case of cancer patients who require a non-toxic solution to this ailment. One of the biggest benefits of TruFlavorWare is that it is a holistic solution to dysgeusia. The utensils do not add any chemicals or unhealthy additives to the food being ingested as is often the case with chemical-leaching plastic flatware. TruFlavorWare is 100% taste-free and totally chemically inert. No BPA, plasticizers, oils or formaldehyde as found in most brands of plastic flatware.
And furthermore, making matters worse, people who suffer from metallic taste in the mouth often find themselves withdrawing from the social functions of family meals because eating becomes an unpleasant chore. Therefore, dysgeusia sufferers find themselves increasingly isolated from their friends and family so that they do not have to politely refuse the food that they would love to eat.
As a practical, drug-free solution to help alleviate dysgeusia symptoms, TruFlavorWare certainly can give a boost to a patient’s self-esteem by not having to use demeaning, rubbery feeling, throw-away plastic flatware. Thus, social meal participation and normal eating habits become more likely.
Now, thanks to stylish and practical TruFlavorWare, chemotherapy patients can pleasurably get the nutrition and calories they need to stand up to fight their cancer. TruFlavorWare is available in an attractive “cadena” carrying case for ease in dining out. Deluxe Black and Natural Almond are the two available stylish colors of choice that are enhanced with decorative Eco-friendly green leaves on the handles.
Contact or purchase TruFlavorWare at: http://www.truflavorware.com
So, what do you think ?